Big Gay Business Forecast for Canada
Canada’s gay tourism is big business. It represents a $7 billion market that has remained relatively untapped by much of the tourism industry. With LGBT travelers spending more than $3400 per vacation, nearly twice as much than other visitors, it’s a revenue booster that is hard to ignore. It is important for the tourism industry to begin planning how they will leverage and accommodate the millions of visitors WorldPride 2014 will bring to our region. This is one of the largest LGBT events in Canada’s history and the first-ever North American stop, the positive economic spin-offs that will stem from it cannot be underestimated. TGC’s October conference will educate and inspire tourism-related organizations to prepare for what many organizers are describing as a once-in-a-lifetime business opportunity. Connect with the LGBT Market: Where & How with Marketing Magazine’s Top 30 Under 30 In today's rapidly changing world of technology, making connections with the right co